by Ben Worrell, MBAFebruary 5, 2024

How to Break the Bad News: Navigating the Conversation When a Company Doesn’t Meet Expectations

In Area Development, Ben Worrell, MBA, discusses how to navigate critical communication to identify potential solutions when a company cannot meet the original parameters set by its project.

“Hey, we need to set up a call to discuss some changes with the project…” This correspondence always triggers a red flag — the project could be increasing substantially. However, those positive indicators usually cause further embellishment and urgency for a follow-up dialogue. The more ambiguous the communication, the less likely it is to indicate a positive outcome for the project.

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As a Principal for McGuire Sponsel’s Location Advisory practice, Ben Worrell fosters client relationships by guiding clients through the intricate compliance requirements associated with credits and incentives benefits.

Ben builds confidence in the McGuire Sponsel client relationship by working with clients throughout the duration of their project – not just in a one-off transaction.